La Cense Beef and Glacier Park, Inc. Announce an Exciting New Partnership

La Cense Beef and Glacier Park, Inc. Announce
an Exciting New Partnership

Local Montana Producer La Cense Beef Selected by Glacier Park, Inc. to Supply USDA Certified
100% All Natural Grass Fed Beef


Dillon, Montana, March 25, 2010: La Cense Beef (“La Cense”), the leader in the grass fed beef industry and the only USDA Certified grass fed beef producer, is excited to announce an exciting new partnership with Glacier Park, Inc. Beginning in May, Glacier Park, Inc. will be serving exclusively La Cense Beef 100% All Natural Black Angus steakburgers in all of its restaurants.

Glacier Park, Inc. (www.glacierparkinc.com) celebrating its centennial year, selected La Cense (www.lacensebeef.com) as its grass fed beef provider given its exemplary grass fed production practices, the proximity of the local Montana-based La Cense Ranch, and the companies’ shared values of honesty, integrity, and concern for the community and the environment.

“We are very excited by our new partnership with La Cense Beef. La Cense offers the best choice for grass fed beef because it is leaner, healthier, and has a superb taste, “ Glacier Park Corporate Executive Chef Michael Gorski said. “La Cense is also completely committed to and focused on the raising of cattle in the most natural and humane way.”

La Cense Beef is a pioneer in the grass fed beef industry. The first and only beef producer to receive the United States Department of Agriculture (USDA) “Grass Fed Beef” certification, La Cense successfully endured a rigorous auditing process by third-party Verified Beef. The process included reviewing all ranching practices, its structure and management, training of employees, the inspection of all feeds, records and labels and the administration of all foods and drugs. The audit confirms La Cense cattle to be truly 100 percent grass fed, never exposed to antibiotics, animal by-products or growth promotants, never treated with hormones, and source and age verified. It is only with source and age verification that consumers can be assured that they know what they are buying and can trust specific marketing claims.

Grass fed beef has been recognized to be the best beef option for human health, the animal and the environment. According to numerous studies, grass fed beef is shown to be lower in total fat and calories than grain fed conventional beef. The higher Beta Carotene level in grass fed beef is helpful in reducing the risk of cancer and cardiovascular disease. Grass fed beef is also higher in Omega-3 fatty acids essential for enhancing heart health and reducing the risk of arthritis, obesity, insulin resistance, allergies and autoimmune diseases.

La Cense Beef’s sustainable ranching management and practices used to raise grass fed cows also help keep cattle, air, land, and water healthy, and lower the carbon footprint. This is in direct contrast to industrial grain-based feedlot operations that foul the environment, expose cattle to inhumane conditions, require intensive consumption of fossil fuels and produce higher levels of environmental pollutants.

“We are delighted to team up with Glacier Park on bringing the Park’s patrons grass fed beef – a delicious, more healthful beef that brings the confidence in quality and process that only La Cense can offer. We are also thrilled that together our Montana-based Park and Ranch can provide bring very local product to Park visitors,” said La Cense founder and owner William Kriegel.

About La Cense Beef:
The first company to meet the USDA’s “grass fed” standard, La Cense Beef is a leading, all-natural cattle ranch focused on raising top-grade Black Angus cattle for exclusive direct-to-consumer beef sale. La Cense’s 88,000-acre ranch in southwest Montana follows the principles of sustainable ranching, including free roaming and rotational grazing. The team of La Cense Beef ranchers with years of experience working on Montana land with cattle, help ensure that a humane, stress-free environment is maintained. The La Cense Beef ranch sits at an altitude of 5100 feet in a pristine, vast landscape where the cattle enjoy the most natural, unadulterated life possible. For more information, visit www.lacensebeef.com.

About Glacier Park, Inc.:
Glacier Park, Inc. located in the northwest corner of Montana along the spine of the Rocky Mountains, is an authorized concessioner in Glacier National Park, as well as an independent hotel operator, committed to giving its personal best in hospitality so that guest and employee experiences are enhanced in these unique and historical settings. Glacier Park, Inc. operates four historic lodges and three motor inns, as well as seven restaurants, ten gift/camp stores, and does interpretive tours of the National Park in 33 historic convertible red buses.

Glacier Park’s business philosophy is to operate with honesty and integrity in all that it does and to provide leadership and support that enables its people to achieve a work environment in which quality, honesty, and respect for the environment and the individual guides all decisions, actions, and behaviors. Joining forces with La Cense is another step in showing its commitment to doing the right thing.

Contact:
Beth Lawrence
La Cense Beef
(212) 351-0537
bethl@lacensebeef.com

First USDA Approved Grass Fed Program
We are proud to announce that we are the first grass fed program to be approved under the new USDA Grass Fed Standard! Source verified, age verified, Non HormoneTreated Cattle (NHTC), Never Ever 3 (NE3) no antibiotics, no animal by-products or growth promotants. And of course, always grass fed.

About La Cense Beef

With strong commitments to sustainable ranching and humane animal treatment, La Cense Beef is the premier direct-to-consumer grass fed beef operation. La Cense provides 100% grass fed beef directly to your door that has never been "finished" with the introduction of grains into our cattle's diet. La Cense Beef is dedicated to the principles of sustainable ranching, including free roaming and rotational grazing across the ranch. Our Black Angus cattle enjoy the most natural, unadulterated life possible. Read more.



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